Renault Retail Group
20% increase in video watch rate in the past two years
A new series of How2CitNOW has just launched! Focusing on what a good video looks like, view the episodes by clicking the 'Watch now' button.
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Summary
Motor retailers are working hard to overcome long standing preconceptions associated with the automotive industry by developing more transparent and open relationships with car buyers.
Renault Retail Group has been working with CitNOW since 2011 to achieve just that.
Read moreWe’ve been working with CitNOW for so long that it feels more like a partnership than a supplier relationship. Following the sales or service of a car, we always survey our customers and the use of video receives excellent feedback. In fact, our customers now expect to receive a personalised video from our sales and service consultants to keep the conversation open throughout the entire purchase and ownership journey.
