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Motorpoint

An average customer watch-rate of 75% and a video rating of 4.9 out of 5

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Summary

Motorpoint, with the help of CitNOW Sales, blended their online and in-store sales process to deliver positive experiences for their customers regardless of their customer’s buying choices.

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Explore how Motorpoint achieved excellent watch rates and video ratings as well as benefitting from a positive impact on their online referrals and test drive requests.

Without the personalised CitNOW video, I don’t think the customer would have been comfortable in reserving the car before taking it out for a test drive.


Elliott Bell, General Sales Manager at Motorpoint Sheffield