Spring is very much in the air, and with lockdown restrictions gradually being eased, there’s much to be optimistic about. However, combining the resumption of face-to-face customer contact with all the capabilities of online touchpoints will be crucial through the rest of the pandemic and beyond.
Meeting every customer’s needs through your communications is vital, so we’ve delved into our consumer research to explore differences in customer sentiment between genders and across different age groups. We’re also excited to highlight the best of your digital communications in a new category as part of our Digital Spotlight Awards – read our latest blog to find out how to lodge your entry.
