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Recognising the very best in automotive video and digital communications, the Digital Spotlight Awards offer the chance to make your video a shining example of going the extra mile.

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Sales Star of the Month – August 2022

Lipscomb FCA Canterbury – Nick Young

Sales videos are the perfect opportunity to drill down into the specifics of a car, and give potential buyers all the information they want. Our Sales Star of the Month for August, Nick Young of Lipscomb FCA Canterbury, takes full advantage of that opportunity with a video that’s packed with detail.

After a friendly intro, Nick highlights the spec of the paint and the wheels, and goes on to explore further features and extras such as the seat cloth and reversing sensors. He also takes the time to point out the in-car technology such as Apple Car Play within a video that is easy to follow and engaging throughout.

The video ends with a very strong call-to-action, confirming the details of the manufacturer’s warranty, and asking the customer to leave a star rating. Well done, Nick, for a video that perfectly combines knowledge and enthusiasm!