Our exclusive new industry research report has launched! Find out how consumer behaviour is changing and how technology can help unite the customer and retailer through technology.

Download now

Blog

Read views from the CitNOW team in our regular blog posts, giving you news on what’s happening with video, CitNOW and the automotive industry.

Salesman showing woman customer how to charge a vehicle
Blog

How to succeed with electric vehicle sales

For the first time ever, retailers’ forecourt stock of electric vehicles (EVs) is surpassing customer demand. …

View Article
Blog

Accelerate your sales: top tips for videos

Video has become an increasingly integral part of the automotive sales process in recent years, especially …

View Article
Excited woman sat in car holding the steering wheel
Blog

Current innovations in car buying experiences: what’s happening now?

Positive, enjoyable retail experiences have become a high priority for customers’, and car buying is certainly…

View Article
Blog

CitNOW Digital Spotlight Awards 2022 – Most Creative Video Winner

Brook Oram, Epsom Audi

View Article
Blog

CitNOW Digital Spotlight Awards 2022 – Best Workshop Video Winner

Kris Bell, Marshall Jaguar Land Rover Newbury

View Article
Blog

CitNOW Digital Spotlight Awards 2022 – Best Sales Video Winner

Claire Anderson, Fairfield BMW

View Article
Blog

Driving through hard times: how to support your customers

The cost of living crisis is showing no signs of abating, and it’s already having a …

View Article
Blog

Digital Spotlight Awards 2023

We love celebrating the best in automotive video and seeing all the entries we receive year …

View Article
Blog

Four great ways to boost aftersales with video

The cost of living crisis is showing no signs of abating, and it’s already having a …

View Article
Blog

2022 Recap: prioritising customer value and partnership success

As 2023 gets underway, we’ve had a chance to look back on what was a remarkable …

View Article
Blog

New research emphasises video as a focus area for automotive retailers

Now more than ever before, car buyers expect purchasing journeys that are multi-channel and hybrid in …

View Article
Blog

5 tips for jargon-free workshop videos

Driving credibility, customer satisfaction and loyalty is a key area for workshops looking to grow and …

View Article
Blog

How to create standout electric vehicle videos

With the production of petrol and diesel-powered vehicles banned from 2030, car buyers are turning to …

View Article
Blog

5 ways to maximise enquiries and engagement

The used car market is undergoing a market correction of sorts, with enquiries and general demand …

View Article
Blog

The personal touch: connecting with customers in a changing world

In every type of retail, experiences are increasingly faceless and digital. This can make it more …

View Article
Blog

Reducing cancelled orders with effective customer management

Lead times of new cars, from order to handover, are longer than ever. As you are …

View Article
Blog

Showcasing in-car tech: Your ultimate guide

The technology available inside the cars of today is playing a bigger and bigger role in …

View Article
Blog

CitNOW Digital Spotlight Awards 2021 – People’s Choice Sales Video Winner

Jack Howard, Sycamore MINI Peterborough

View Article
Blog

CitNOW Digital Spotlight Awards 2021 – People’s Choice Workshop Video Winner

Phil Barret, Specialist Cars BMW Tring

View Article
Blog

CitNOW Digital Spotlight Awards 2021 – Most Creative Video Winner

Miguel Edie, Mercedes-Benz of Leicester

View Article
Blog

CitNOW Digital Spotlight Awards 2021 – Best Diagnostic Video Winner

Tom Rush, Listers BMW MINI Boston

View Article
Blog

CitNOW Digital Spotlight Awards 2021 – Highly Commended Best VHC Video

Joe Peacock, Dick Lovett Bristol BMW

View Article
Blog

CitNOW Digital Spotlight Awards 2021 – Best VHC Video Winner

Nick Giles, Specialist Cars BMW Workshop Tring

View Article
Blog

CitNOW Digital Spotlight Awards 2021 – Highly Commended Best Vehicle Showcase Video

Emily Fisher, Cotswold Cheltenham MINI

View Article
Blog

CitNOW Digital Spotlight Awards 2021 – Best Vehicle Showcase Video Winner

Jessica Richardson, Sytner BMW Nottingham

View Article
Blog

CitNOW Digital Spotlight Awards 2021 – Highly Commended Best Customer Delight Video

TJ Costis, Sytner Sunningdale MINI

View Article
Blog

CitNOW Digital Spotlight Awards 2021 – Best Customer Delight Video Winner

Jack Howard, Sycamore MINI Peterborough

View Article
Blog

How to avoid car buyers’ biggest turn-offs

In every part of retail, customer expectations are changing, and car buying is no exception to …

View Article
Blog

Digital showroom must-do’s to drive online leads

As with other areas of retail, digital transformation is changing automotive sales at a rapid rate. …

View Article
Blog

What car buyers want from their retail experience in 2022

Retail has become more digitised and personalised in recent years thanks to technology, and the automotive …

View Article
Blog

10 Automotive Video Statistics you Should Know!

Video as part of the sales and aftersales process is reaching record levels. Whether you are …

View Article
Blog

Video Stars: Celebrating great videos, starring you

A great sales or workshop video is about so much more than just getting in front …

View Article
Blog

CitNOW app tips: 15 pointers for success in 2022

We’re currently in the process of launching a new generation of our range of apps, to …

View Article
Blog

4 ways CitNOW is driving business performance for retailers

At a time of great change in consumer behaviour, it’s the businesses that are responding and …

View Article
Blog

Video Strategy 101: The keys to success

Video has clear benefits for both retailers and customers in any situation, including in crucial decision-making…

View Article
Blog

4 ways video supports sales and aftersales growth

Video use by automotive retailers has continually grown over several years, to the point where its …

View Article
Blog

Meet the digitally-led workshop

Customers want more convenience, information and transparency when they deal with workshops, so that they have …

View Article
Blog

Support for the Bangers4BEN 2021 Rally

As part of our ongoing efforts to support charities and the automotive community, our Executive Director, …

View Article
Blog

How automotive retailers are using video to connect with customers

Video has gained a lot of traction over the years as a useful tool for dealerships …

View Article
Blog

Lockdown Learnings

Throughout a year and a half of intermittent regional and national lockdowns, we’ve seen many businesses …

View Article
Blog

Constant evolution: new features to support your growth

It’s hard to remember a time that has been as challenging for the automotive sector as …

View Article
Blog

Hyper personalisation: What it is and how it can benefit your dealership

No longer is personalisation a ‘nice to have’ feature within automotive sales processes and customer experiences.…

View Article
Blog

Forget me not! The customer experience

There has never been a better time to review your customer experience journey given the continuous …

View Article
Blog

Revenue boosters: 4 tips for increasing workshop income

There are many factors out there right now that are affecting how car dealerships are operating. …

View Article
Blog

The chips are down: Keeping customers engaged through the chip shortage

Are you currently suffering from a huge backlog of customers waiting to collect the new cars …

View Article
Image of Ollie Parsons, author of the article, with an image to the right of a person inspecting a car in a workshop
Blog

Turn up the heat on summer servicing

As things begin to return to something approaching normality and the ebb and flow of pent-up …

View Article
Blog

4 lessons we can learn from a negative customer experience

Carol Fairchild, having worked in the industry for over 20 years and in her current role …

View Article
Blog

The 10-point checklist for making great videos

Polish up your video presentation skills to help engage customers with our 10-point checklist. We look …

View Article
Blog

Drive trust and transparency with a seamless part exchange process

With so many dealers competing, a seamless, transparent and trust-inducing part exchange experience could really set…

View Article
Blog

Using CitNOW video ratings to improve your customer satisfaction

The only true way to fully understand how successful your videos are is to get feedback …

View Article
Blog

Running a promo event with automotive video

Promotional events have formed a major part of a car retailer’s sales strategy for decades, and …

View Article
Blog

How retailers are driving efficiency with video

Retailers can now open their doors to the public once again, however the digital tools that …

View Article
Blog

You’re just a few clicks away from the chance of being an award winner

2021 marks the launch of our all-new awards programme, the Digital Spotlight Awards, which celebrates the …

View Article
Blog

The great unlocking: How dealerships can prepare for reopening

After more than a year of turbulence and uncertainty, it seems that there is now light …

View Article
Blog

Feeling good: Building emotion and relationships in car buyers with automotive video

For many people, buying a new car will be one of the biggest and most important …

View Article
Blog

CitNOW research into consumer attitudes towards EVs

The global focus on reducing emissions and limiting the impact of the automotive industry on the …

View Article
Blog

Suitable for all ages: Connecting with customers young and old

Every customer is different, and meeting all customers’ needs can therefore be tricky. That’s why it …

View Article
Blog

A missed opportunity: Bridging the gender gap in automotive video

In our recent research, which polled over 1000 car buyers, we discovered a surprising statistic: women …

View Article
Blog

Recognising your digital comms success

Every day, we’re bowled over by how our CitNOW users are taking full advantage of the …

View Article
Blog

New reg month and how digital handovers can help

March is just around the corner – usually one of the busiest times of the year …

View Article
Blog

Bridging the clicks to bricks experience with personalised digital communication

It’s no secret – the automotive buying process is now more digital than ever. In fact, …

View Article
Blog

Customer First – not again!

I’m pretty sure we are all fed up of hearing the term “customer first” or “customer …

View Article
Blog

Case study: How CitNOW’s Live Video made the contactless experience more human

“Possibly the best example of improving the customer experience in 2020.​”

View Article
Blog

The modern car dealer’s digital toolkit

In the world we live in today, almost every engagement you have with a customer will …

View Article
Blog

How car buyer research went digital – and how dealers can respond

The practice of buyers researching prospective car purchases online has been commonplace for almost as long …

View Article
Blog

CitNOW Awards 2020 – Most Creative Winner

Our Most Creative CitNOW Award for 2020 goes to David Richardson and Mohammed Choudhury at Mercedes-Benz …

View Article
Blog

CitNOW Awards 2020 – Best Workshop Winner

Our 2020 Best Workshop CitNOW award goes to Louis Evans of SMC Ford Gravesend in Kent. …

View Article
Blog

CitNOW Awards 2020 – Best Sales Winner

We’ve seen lots of excellent sales-focused videos recorded by our CitNOW customers this year, but one …

View Article
Blog

The future of digital dealers: View from Alistair Horsburgh, CEO

You don’t need me to tell you that this has been a difficult year for dealerships …

View Article
Blog

Workshop Star of the Month – November 2020

Great workshop communication is built on clarity of description that strips out the jargon and puts …

View Article
Blog

Sales Star of the Month – November 2020

All dealerships have had to adapt to the new wave of COVID-related restrictions, and in our …

View Article
Blog

Embracing workshop video with restriction tiers in place

The second wave of COVID-19 lockdowns and restrictions have forced car dealerships to adapt once again, …

View Article
Blog

Car retailers consider personalised video their most valuable digital tool in 2020

Video has been rated by vehicle retailers as the most important ‘digital tool for dealership operations’ …

View Article
Blog

Triumph over adversity: Selling with video during lockdown 2.0

All over the UK, car dealerships have been placed under further restrictions as the second wave …

View Article
Clarity powered by Dolby.io
Blog

Make the connection: Reaching customers digitally with video

The way we all live has changed drastically in 2020, and the way in which we …

View Article
Blog

Unlock the lockdown: Enhancing the click-and-collect experience

Car dealerships across the UK are having to deal with a curveball of COVID-19 restrictions being …

View Article
Blog

Workshop Star of the Month – October 2020

We’re always delighted to see workshop technicians who go the extra mile and take the initiatives …

View Article
Blog

Sales Star of the Month – October 2020

The October award for CitNOW Sales Star of the Month deservedly goes to Paul Stocks at …

View Article
Blog

Explaining in-car tech with video

It wasn’t so long ago that the limit of in-car technology was a cassette player (remember …

View Article
Blog

CitNOW Shortlisted for two Industry Awards!

We are delighted to be shortlisted for two industry awards being announced in November.

View Article
Blog

Adapting our learning for a new era in automotive retail

There is no doubt that the impact of Covid-19 has changed the way we communicate as …

View Article
Blog

Tapping into the ‘insperience’ economy

The pandemic has changed consumer attitudes in virtually every sector, and every consumer-facing business has had…

View Article
Blog

Celebrating the Best in Automotive Video – CitNOW Awards 2020

I think we’d all agree that 2020 has been a year of unprecedented change and challenges. …

View Article
Blog

Sales Star of the Month – September 2020

At a time when face-to-face car handovers are challenging, video handovers are “the next best thing”. …

View Article
Blog

Workshop Star of the Month – September 2020

This month’s thoroughly deserved Workshop Star of the Month crown goes to Louis Evans of SMC …

View Article
Blog

Increasing dealership loyalty post-lockdown

In the first blog of this series, we discussed the role of loyalty in the post-pandemic …

View Article
Blog

COVID-19: Another blow for car buyer loyalty

Historically, loyalty has played a huge role in car buyers’ decision-making processes. If a customer was …

View Article
Blog

Camera, action: Improving efficiency with video

Efficiency has always been an important part of a successful business. As organisations in the automotive …

View Article
Blog

The importance of industry collaboration

As the industry looks for digital solutions to help them adapt to the recent unprecedented challenges, …

View Article
Blog

Contactless valuations: How live video can help

In this blog, we’ll take a look of the current state of play, and explore how …

View Article
Blog

Building emotional connections in the automotive buyer journey

Buying a car tends to be considered as more of a rational purchase, which means it’s …

View Article
Office workers sat around a desk looking at a large display screen off to the left, not shown in image
Blog

Inside the workforce of CitNOW

As the HR & Academy Director for CitNOW, creating an environment where our people want to …

View Article
Blog

Adapting your marketing comms in a crisis

To say that the last two weeks of March were a blur is an understatement. #contactlessconnections

View Article
Blog

Why your online showroom is more important than ever

Never before has there been such a sudden and dramatic change to global buying habits as …

View Article
Blog

Contactless appointments and test drives: How video can help

Despite an extremely challenging few months, the automotive industry can now breathe a little easier – …

View Article
Blog

Reimagining the enquiry process: How video can help

The current pandemic has been one of the most difficult challenges the automotive industry has had …

View Article
Blog

How will the contactless customer experience affect automotive retail?

With over 20 years working in Automotive (many of those years leading teams focused on customer …

View Article
Blog

COVID-19 and the automotive industry: Where next?

With the automotive industry slowly coming out of lockdown measures, how have the first few weeks …

View Article
Blog

How video can support your contactless customer journey

As the wheels of the automotive industry begin to start turning again, retailers and OEMs are …

View Article
Blog

Restarting the engine: How you can prepare to re-open your dealership

It goes without saying that the last few months have been extremely challenging for the automotive …

View Article
Blog

Using video from enquiry to delivery

Even during these challenging times, there are plenty of signs that customers are still actively planning …

View Article
Blog

How to demonstrate your workshop hygiene measures with video

Workshops across the UK, and around the world, have remained open to ensure key workers stay …

View Article
Blog

How car dealers can prepare for the “new normal”

In a matter of weeks the lives of all of us have been turned upside down. …

View Article
Blog

How workshops can connect with customers during social distancing

In the UK and across the globe, increasingly strict social distancing measures have left many questioning …

View Article
Blog

Staying in touch with your customers from home

There’s no getting around it. The next few weeks and months are going to be challenging …

View Article
Video of the Month
Blog

Video of the Month – March 2020

Automotive videos don’t only give the opportunity to show a car’s best bits – they’re also …

View Article
Video of the Month
Blog

Video of the Month – February 2020

Jordan Poucher, from Shelbourne Motors in Newry is the winner of February’s Video of the Month …

View Article
CitNOW Awards - what do judges look for in a good vide?
Blog

CitNOW Awards – What do judges look for in a good video

The CitNOW Awards 2020 are now open for nominations. What will the judges be looking for? …

View Article
Blog

The impact of automotive video: How automotive video can help you drive sales…

Not to be too doom-and-gloom or anything – but we can all recognise that the automotive …

View Article
Blog

What makes a good video?

Our latest research reveals that customers highly value great experiences, which means businesses need to provide…

View Article
Blog

Who is the customer of the 2020s? – Defining Generation Z

In our latest blog series, Consumer of the Next Decade, this first blog of four explores …

View Article
Video of the Month
Blog

Video of the Month – January 2020

The first of 2020’s Video of the Month goes to Patrick Barylski from JCT600 Premium Collection …

View Article
Blog

CitNOW Awards 2019 – Who were the winners?

In this blog we’re going to take a look at the winners from each award category …

View Article
Blog

Elevating the car buying customer experience

In this blog we’ll explore why dealerships should try to maintain a human touch in the …

View Article
Blog

How Digital Tech Can Drive Better Buyer Retention

As a general rule of business, customers have always been easier to keep than to find. …

View Article
Video of the Month
Blog

Video of the Month – December 2019

The last of our Video of the Month Awards for 2019 goes to Roger at Listers …

View Article
CitNOW awards banner
Blog

Highlights of the 2019 CitNOW Awards shortlist

With the 2019 CitNOW Awards shortlist now revealed, we thought we’d take a look at some …

View Article
Blog

Building trust in the digital car buying process

“It takes an age to build, a second to break and forever to repair.” We’re not …

View Article
Blog

2019, The year video shone through

When we wrote our 2018 update, video had truly come into its own, but in 2019 …

View Article
Blog

Meeting the needs of the modern car buyer

In years gone by, a tank full of petrol and some free car mats could put …

View Article
Video of the month
Blog

Video of the Month – November 2019

November’s Video of the Month gave a really polished and professional impression. By keeping the camera …

View Article
The Modern-Day Buying Journey: Part 1 of 4
Blog

The role of the dealership in the digital age

You don’t need us to tell you that technology has changed the game for the automotive …

View Article
Video of the month
Blog

Video of the Month – October 2019

When the customer received this personal video communication from Nicole Mcilwaine of Renault Newtownards in Northern…

View Article
CitNOW Web app logo
Blog

Digitisation of the dealership FAQ’s

Here are a few insights from our CEO Alastair Horsburgh, to give a taste of what …

View Article
A man in a car dealership sitting at a desk and working on a laptop on a laptop
Blog

Making the most of your CitNOW dashboard

Find metrics that measure your business’ productivity through its use of video. The CitNOW dashboard tells …

View Article
CitNOW awards banner
Blog

2019 CitNOW Awards

Our CitNOW Awards, taking place in January 2020, are now closed for this year’s submissions. The …

View Article
Drive logo
Blog

Roadshow Report

Drive Vauxhall wanted to ensure its retailers were making the best use of video to maximise …

View Article
Video of the month
Blog

Video of the Month – September 2019

Ewan West at Porsche Centre Cardiff delivers a friendly and personable video walk-round of the 911 …

View Article
Donating our old laptops to a charity
Blog

Putting our old laptops to good use

Students from the Maasai community in Kenya are making good use of legacy laptops following our …

View Article
Woman charging her electric car
Blog

Create compelling content to meet consumer criteria

Relevance, rather than price, is now driving how consumers search for their next vehicle. Digital assets …

View Article
Video of the month
Blog

Video of the Month – August 2019

Harry Cooper of Peter Cooper Volkswagen in Portsmouth uses video to bridge the gap between the …

View Article
Join us at AM Live 2019
Blog

AM Live 2019

We’re at AM Live for the fourth year running and we’re using the platform to showcase …

View Article
Woman charging her electric car
Blog

Fuel will continue to drive future car buying decisions

Fuel will move from second place consideration when car buyers bought their current car to top …

View Article
Searching online for cars
Blog

Are dealers prepared to facilitate online car sales?

With almost a third (32%) of car buyers saying they are comfortable purchasing a vehicle entirely …

View Article
CitNOW Masterclass
Blog

Make your videos magic with Masterclasses

72% of customers share good experiences with others. Our Masterclass sessions are designed to help dealerships …

View Article
Inside the dash of a MINI
Blog

Using video to explain vehicle tech will be imperative for future car buyers

Today’s car buyer is more interested in how the car drives and fuel type, but tech …

View Article
Video of the month
Blog

Video of the Month – July 2019

With the customer’s onsite visit taking place the next day, sales executive Blake Edgington was quick …

View Article
Man driving a car banner, interior shot
Blog

The top considerations for car-buyers

Today, the most important consideration when choosing a car is how the car drives, according to …

View Article
Banner of couple on a sofa interacting with an iPad and man taking a Workshop video
Blog

Human contact is highly valued

Service customers prefer human contact when booking their car in for a routine service, the latest …

View Article
Salesman working at his desk speaking to a customer in the showroom
Blog

Future Expectations of Car Buyers

Massively important to today’s car buyers are the complete automotive retail experience – online and in-store.

View Article
Close up of a man's hands using a mobile phone
Blog

Reach customers anywhere, anytime with SMS

SMS is an easy and proven solution to increase views and maximise the value of your …

View Article
Video of the month
Blog

Video of the Month – June 2019

Sales executive Rob from Inchcape Used Cars in Burton-on-Trent is a strong believer in using video …

View Article
Salesman showing a customer the inside of a grey car, birds eye view photo
Blog

Car-buyers return to the showroom and also back online purchasing

More people expect to visit a dealership as part of the car-buying process than from a …

View Article
Female using her mobile phone
Blog

How customers think

In our latest research paper, Evolution of the Car Buyer, we looked into how car buyer …

View Article
Video of the month logo
Blog

Video of the Month – May 2019

Even though his customers were due to test drive the vehicle later the same day Anthony …

View Article
Line of people working at their laptops
Blog

Destination Kenya: CitNOW Laptop Donation to Maasai Charity

CitNOW has partnered with charity Eyieunoto Nabaya, a self-help group located 100 km southwest of the …

View Article
Video of the month logo
Blog

Video of the Month – April 2019

If you thought it would be challenging to communicate by video to a deaf customer, Adam …

View Article
Growing appetite for apps
Blog

Growing Appetite for Apps

Video distribution channels will evolve from the current email and SMS to incorporate apps, as OEMs …

View Article
CitNOW web product guide logo
Blog

How to Get Online Quicker with CitNOW Web

CitNOW hosted almost 10 million videos on its platform in 2018 alone, reflecting video’s mainstream status …

View Article
Close up of a woman in the drivers side of a grey car with a man in the passenger side
Blog

The Power of an Exceptional Customer Experience

In a crowded and competitive marketplace where businesses are striving to deliver the very best for …

View Article
Video of the month logo
Blog

Video of the Month – March 2019

A personal video message from Bradleigh Owen of Halliwell Jones North Wales provides the prospective car …

View Article
Woman charging her electric car
Blog

How Video Will Aid the Wider Adoption of EVs

Video has an important role to play in the wider adoption of EVs, as dealers will …

View Article
Car Salesman in showroom, web assets into sales VPP banner
Blog

Enhancing your customer’s view

Part of our Winter Release, the ‘Web assets into Sales VPP’ feature has been developed to …

View Article
Workshop Professional of the Future
Blog

How The Role Of The Technician Is Changing

New technologies such as the connected car and autonomous driving alongside the emerging wider adoption of …

View Article
cyber security + ISO accreditation banner
Blog

Risky Business

Automotive professionals have serious concerns about cyber security in their organisations and in connected vehicles,…

View Article
web blog post banner
Blog

CitNOW Web Overview

With the March plate change month almost upon us, fast turnaround of stock to web to …

View Article
Video and 5G banner
Blog

Excited about the arrival of 5G?

Excited about the arrival of 5G? We are! Faster and with the ability to stream more …

View Article
Video of the month logo
Blog

Video of the Month – February 2019

Video VHC – clear and accessible Steve Absolom at Lancaster Reading takes the customer through the …

View Article
Customer Service tools icon
Blog

How to Scan your QR Code

We’re here to make sure your video toolkit is working as it should and that you know …

View Article
welcome back banner
Blog

Happy New Year

Our first newsletter of the year includes a look at some of the video trends which …

View Article
Customer Service tools icon
Blog

Customer Service Tools & Features

How do I add a new team member to CitNOW? At CitNOW we make our software …

View Article
Video of the month logo
Blog

Video of the Month – January 2019

Master technician Andy O’Grady delivers a friendly yet highly professional video presentation providing easy to…

View Article
Photo of Amir Rizvi, Head of Academy at CitNOW
Blog

Simple, fast, learning support

Learning that’s Simpler, Faster, Scaleable and Long Lasting   The CitNOW Academy has been an important cog…

View Article
Photo of John Gill, Customer success team leader
Blog

John Gill: Customer Success Team Leader

– What do you do as Customer Success team leader? My role focuses on supporting CitNOW’s …

View Article
Predictions for 2019 banner
Blog

Video trends for 2019

It’s that time of year when we start looking forward to the next as we try …

View Article
Woman looking at her mobile phone laughing
Blog

Google backs video as an automotive game changer

When Google starts talking about video as a game changer in the automotive industry, it’s time to sit …

View Article
2018 highlights banner
Blog

2018 Highlights

Video has come into its own in 2018 with retailers utilising the platform in all manner …

View Article
Customer Service tools icon
Blog

Customer service tools

What’s the best way to get in touch with CitNOW Customer Service? The best way to …

View Article
Video of the month logo
Blog

Video of the Month – December 2018

Proactive Tom Garrison of Sandicliffe Ford Leicester has put together a ‘thank-you’ for your custom video providing…

View Article
Close up of man on his mobile phone, CitNOW branding on the image
Blog

Boost watch rates with SMS

With the smartphone keeping us ever more connected on the go, it’s little wonder that a …

View Article
Year of the used car image
Blog

Year of the Used – As 2018 draws to a close, was the used car king?

As the year draws to a close a range of automotive data providers including Cazana, Dealerweb and Manheim …

View Article
Video of the month logo
Blog

Video of the Month – November 2018

Proactive prospecting Video messaging is adapted by the proactive sales team at Barretts Canterbury MINI to …

View Article
Photo of the inside of a Skoda showroom
Blog

Robinson’s Case Study

According to AutoVHC only 15% of vehicles with amber work flagged left the dealership with the …

View Article
Technician fitting the wheels on a car
Blog

How to boost approvals for amber work

Norwich-based workshop Robinsons SKODA has seen approvals for amber work identified as part of the eVHC …

View Article
CitNOW Academy banner, man looking at his laptop screen
Blog

Taking our online training to the next level

We’ve teamed up with learning management software providers Eloomi to take our Academy training to the …

View Article
Video of the month logo
Blog

Video of the Month – October 2018

We are seeing more and more creative uses of video. Here Jane Kerins at Ford retailers …

View Article
Man in a suit recording a CitNOW sales video outside of a white car
Blog

Top 100 tech company listing for the third year running

Digital tech companies are driving change in the automotive retail sector and CitNOW is one of …

View Article
CitNOW logo with play button in the middle of a mobile phone, animated version
Blog

Update your iOS – it’s important!

Why is it important to keep iOS software up to date? My phone and iPod work …

View Article
Video of the month logo
Blog

Video of the Month – September 2018

Retailers never cease to impress us and we are increasingly seeing more innovative uses of video …

View Article
photo of white car, couple in the background out of focus
Blog

One million videos in September help plate change month

With September nearly closed, retailers will have worked tirelessly to deliver ‘68’ plate cars to exceed …

View Article
Close up of a car dashboard
Blog

How video helps car buyers make decisions

With 2018 set to be the year of the used car, retailers need to adapt to …

View Article
Web video and smart image logo
Blog

How to meet a key dealership KPI quickly and effectively

Extensive still imagery, video and now 360 views inside and out are vital if a used …

View Article
Video of the month logo
Blog

Video Of The Month – August 2018

Retailer: Marshall Braintree SEAT Workshop Steve from Marshall in Braintree, Essex provides clear and concise…

View Article
Man in a suit recording a CitNOW sales video outside of a white car
Blog

Hidden surprises: The 10 features customers love most

Buying a used car can come with plenty of hidden surprises – and not just those …

View Article
CitNOW CEO, Alistair Horsburgh presenting a woman a CitNOW awards certificate
Blog

CitNOW Awards Special: Overall Winner & Best Sales CitNOW Video

Overall Winner & Best Sales CitNOW Video Our Overall Winner was awarded to Arnold Clark Milton …

View Article
2018 sponsor logos
Blog

CitNOW Awards Special: 2018 Sponsors

Our 2018 Sponsors Reflecting the commitment to video as a primary communications tool in automotive retail, …

View Article
Photo of CitNOW staff members
Blog

CitNOW Awards Special: See what our judges thought

See what our judges thought Our panel of judges consisted of some of the top names …

View Article
Woman holding a CitNOW awards winner certificate in front of the dealership sign
Blog

CitNOW Awards Special: Best Overseas CitNOW Video

Best Overseas CitNOW Video Reflecting the growth of our business on a global scale, our Best …

View Article
CitNOW CEO, Alistair Horsburgh presenting the best workshop award
Blog

CitNOW Awards Special: Best Workshop CitNOW Video

Best Workshop CitNOW Video With 509 videos to consider, Best Workshop had the highest number of …

View Article
CitNOW CEO, Alistair Horsburgh presenting awards certificate to a man and woman
Blog

CitNOW Awards Special: Most Creative CitNOW Video

Most Creative CitNOW Video Winner For the judges, Most Creative was the standout category with retailer …

View Article
Photo of the 2018 CitNOW awards event
Blog

What a creative lot you are!

Every year at the CitNOW Video Awards the ‘Most Creative’ prize is our most hotly contested …

View Article
Video of the month logo
Blog

Video Of The Month – June 2018

Retailer: Lookers Nissan Newcastle If you thought your parts colleagues were in a department where creating …

View Article
Videographer recording a training day in the workshop, man and woman presenting to three men sat down
Blog

How video can help dealers maximise the online sales trend

The modern day car buyer now swipes through prospective motors online just like they would potential …

View Article
Woman looking at her laptop with a red Ferrari on the screen, image taken behind the woman
Blog

How we’re tackling GDPR

With new EU data regulations coming into force on 25th May, we want to let you …

View Article
10 years of video with CitNOW, technician taking a CitNOW video in the workshop of a car in the background
Blog

Celebrating a decade of video communication

It seems like just yesterday when we started thinking about how people could view cars without …

View Article
Video of the month logo
Blog

Video of the Month – May 2018

Sales Executive Graham Smithson introduces himself at the beginning of the video and will now be …

View Article
Close up of technician checking tyre tread depth with a tyre gauge whilst recording a CitNOW video
Blog

Dealer group doubles workshop video production

Essex Auto Group has doubled its workshop video output in just four months after switching to …

View Article
Video of the month logo
Blog

Video of the Month – April 2018

When a vehicle comes into the workshop requiring expensive but necessary work, a video showing and …

View Article
Close up of a mans hands holding a mobile phone landscape
Blog

Video across the Ages. Part 4

In 2017 over 7.5 million videos were sent from the CitNOW platform. They were watched over …

View Article
Web video and smart image, interior 360 logo, interior and exterior of a sports car featured in the background
Blog

How technology can help you achieve faster stock turn

Extensive still imagery, video and now 360 views inside and out are vital if a used …

View Article
Video of the month logo
Blog

Video of the Month – March 2018

A clear, concise introduction explains what’s to come in just a few seconds with the fact …

View Article
Close up of a mans hands holding a mobile phone landscape
Blog

Video across the Ages. Part 3

Just about everybody is open to video communication, according to our Vision Research*. Car buyers of all …

View Article
Close up of a mans hands holding a mobile phone landscape
Blog

Video across the Ages. Part 2

Car buyers and service customers of all ages are embracing video as a means to help …

View Article
Video of the month logo
Blog

Video of the Month – February 2018

The first thing we notice is Greg is wearing protective gloves which immediately gives a sense …

View Article
Man in a suit recording a CitNOW sales video outside of a white car
Blog

CitNOW’s 18 million video milestone gets record year in motion

Just over a month on, the last festivities of 2017 feel like a lifetime ago, but …

View Article
Photo of the front of the Maundrell dealership, sports cars in front of the dealership
Blog

Maundrell stock traverses the globe with video

For some of the UK’s most successful and prestigious car retailers, the stories behind the customers …

View Article
Close up of a mans hands holding a mobile phone landscape
Blog

Video across the Ages. Part 1

Car buyers of all ages are embracing video as a means to help them shortlist their …

View Article
Video of the month logo
Blog

Video of the Month – January 2018

Automotive video is a global business. With videos being recorded in over 40 countries, this month …

View Article

Find Out More

Learn how we can improve your customer engagement. Get in touch with us today

Call us on +44 (0)1189 977740 or

Use our online form